Effective Delivery App Strategies for Restaurants: How to Turn Challenges into Real Growth Opportunities

Have you ever felt that competition in the restaurant market has become tougher than it was years ago? If you own a restaurant or food truck in Saudi Arabia or the Gulf, you’ve probably noticed how food delivery apps have become an integral part of your daily operations and sales. In fact, success today is increasingly tied to your understanding of these apps and how you leverage them for your restaurant’s benefit — not the other way around!

📈 Delivery App Market in Saudi Arabia and the Gulf: Numbers Speak!

First, let’s take a quick look at the reality: Recent statistics indicate that more than 70% of food orders in major Saudi cities are placed through delivery apps like “Jahez,” “HungerStation,” and “Talabat.” The delivery market now exceeds 10 billion SAR annually, and with a growth rate of over 10% each year, it’s clear that these apps are not just a “passing trend,” but rather a main channel for any restaurant seeking survival and growth.

From my experience with young restaurateurs, I often hear one say: “I now see the app as more important than the street my restaurant is on!” This isn’t an exaggeration—many new brands have built their reputation entirely on the strength of their digital presence.

💡 Why Do Some Restaurants Double Their Profits Through Delivery Apps?

Here lies the secret of the game: Not everyone who enters the delivery market succeeds. Some restaurants have doubled their sales, while others struggle to cover commission costs or maintain service quality. The key difference lies in a smart strategy and how you manage your relationship with these apps.

Let’s take a practical example: A small restaurant in Riyadh started using artificial intelligence to analyze order data from delivery apps. Within a few months, they were able to identify peak order times, focused their promotional offers during those periods, and increased their sales by 17%. This didn’t require a huge investment—just understanding the data and making faster decisions.

📱 How to Choose the Best App and Negotiate the Best Terms?

The delivery app market in Saudi Arabia and the Gulf has become highly competitive. With major players like “HungerStation” and “Mrsool” alongside new names like “The Chefs,” you now have multiple options and are not obligated to stick with just one app.

From my experience, I advise you to focus on the following points when dealing with apps:

  • Check the app’s user base in your area – ask about the actual number of users in your neighborhood or city.
  • Negotiate the commission transparently – don’t accept the first rate without discussion. Some restaurants succeeded in reducing the commission thanks to their order volume or commitment to joint promotional campaigns.
  • Try more than one app, and monitor performance weekly. Sometimes the smaller app in the market delivers better results in your target area.

🔧 Technology Serving Restaurants: From AI to Digital Payments

If you think technology is exclusive to large restaurants, you’re mistaken. Today, even street food trucks are benefiting from AI solutions and data analytics. Delivery apps now provide detailed reports on customer behavior, most popular dishes, and even peak times.

Most importantly, more than 85% of orders are now paid via digital methods. This shift has reduced cash problems, sped up deliveries, and made the customer experience smoother. Don’t hesitate to connect your restaurant with e-wallets like “STC Pay” and “Mada”—this is no longer a luxury, but a necessity.

🏪 Real Stories: How a Local Restaurant in Dammam Expanded Through Delivery?

Let me share a true story: A popular restaurant in Dammam relied solely on local walk-in customers. After the pandemic, they noticed a drop in in-house traffic and decided to join delivery apps. The start was rough due to delayed deliveries and unclear dish photos on the app.

With a few simple steps, they took professional photos of the dishes, offered exclusive deals to app users, and responded quickly to any negative reviews. The result? Orders doubled within six months, and the restaurant went from being just a traditional spot to a well-known brand in the Eastern Province.

📊 Delivery App Challenges: How to Overcome Them Smartly?

Despite all the opportunities, the challenges can’t be ignored. High commissions (15-30%) can eat up a big chunk of your profits. Additionally, delivery in smaller cities or remote areas still faces issues with speed and quality.

The solution here is to:

  • Optimize operating costs – review your menu and identify the most profitable dishes to market through the apps.
  • Work with more than one platform – don’t put all your eggs in one basket; diversifying channels reduces risk.
  • Use cloud kitchens – if you’re planning to expand without opening new branches, try operating through a cloud kitchen that serves wider areas at lower costs.

👥 Practical Tips to Increase Your Restaurant’s Sales via Delivery Apps

From my daily interactions with restaurant owners, I’ve gathered a set of tried-and-true tips that make a real difference:

  1. Focus on high-quality dish photos – images sell more than words, especially in apps.
  2. Engage with reviews – your quick and friendly responses to customer feedback build trust and encourage repeat orders.
  3. Rely on limited-time special offers – these deals boost order traffic during slow periods.
  4. Constantly monitor performance reports – app data is a treasure; invest it in improving your menu and services.
  5. Train your team for delivery orders – speedy preparation and precise packaging ensure positive reviews.

⭐ The Future: How to Prepare for New Trends in the Delivery Market?

Trends indicate rapid growth in quick commerce services and grocery delivery, along with the expansion of cloud kitchens. If you’re considering expansion, study the possibility of offering new products or partnering with specialized platforms. Also, don’t overlook the importance of data analysis—restaurants that invest in understanding customer behavior quickly take the lead in the market.

And don’t forget that switching to digital payments and integrating with e-wallets has become standard—those who don’t keep up with this shift lose a huge segment of customers.

💰 In Summary: How to Get the Most Out of Delivery Apps?

In the end, delivery apps are not just an extra way to get orders—they are a strategic channel to reshape the customer experience and increase profits. Succeeding in this market requires you to understand the numbers, invest in technology, and pay attention to the small details that make a difference in the eyes of customers.

From my experience and expertise, the most important advice I can give you is this: Treat every delivery order as an opportunity to build a long-term relationship with a new customer. Every positive review is free advertising, and every bad experience could cost you dozens of customers. Make delivery apps your success partner, not an extra burden on your restaurant.

And remember, the market in Saudi Arabia and the Gulf is still in its early stages—those who move wisely today will reap the rewards of success in the coming years.

Golden Rule: Understand your audience, improve your operations, and ally with technology — and you’ll find delivery apps are the most powerful tool for your restaurant’s growth in this digital age.

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